Health Safety Zone

Author: Anonymous
Source: free-articles

ST. PETERSBURG, Fla., Monday, October 28, 2002 – Resources for Health, the health subsidiary of Catalina Marketing Corporation (NYSE: POS), will the United States Food and Drug Administration (FDA) public service announcements (PSA) for customers in retail pharmacies across the Health Resource Network. The ads will appear in a newsletter that patients receive when filling their prescription at a participating retail pharmacy. Who comes with nearly one in two retail prescriptions in the United States, Health Resources bulletins include information on the prescription of a patient-winning editorial related drugs or health condition being treated, and messages of public interest to promote messages.

The health promotion goals of public education of the FDA Center for Drug Evaluation and Research (CDER)., health safety, This includes information for consumers to play an active role in your care, using their medications correctly, and have confidence in the safety and effectiveness of generic drugs.The FDA is excited by the opportunity to reach more people information Health important, said Ellen Shapiro, Director of the CDER Division of Public Affairs. We hope this will help us achieve our goals – to train and educate health care consumers.

We are very pleased to work with the FDA for providing this valuable resource for our readers, "said George Neal, president and CEO Resources for Health. These ads support our mission to provide consumers easy access to information that helps them make better decisions about their health needs. (MAS), based in St. Louis Health Resources ( http://www.healthresource.net) is a business unit of Health Services Marketing, a subsidiary of the Santa Catalina Marketing Corporation. Health Resources provides information on specific therapeutic health, including communications marketing, with over 17 million prescriptions each week by over 17,500 pharmacies.

Its customers include drug and food retailers and pharmaceutical manufacturers and top CPG. Based in St. Petersburg, Fla., Catalina Marketing Corporation (www.catalinamarketing.com) offers a wide range of strategic marketing solutions for businesses targeted for consumer goods and retailers. Los servicios de marketing de la empresa específico his proporcionados operativos por los grupos están relacionados entre sí tratan that of influir en el comportamiento de compra de los consumidores donde y cuando toman decisiones de compra.

Through these operating groups, Catalina, health safety, Marketing Corporation is able to reach consumers internationally and nationally in the shop, using d ' incentives, loyalty programs, sampling and advertising messages at home, through direct mail and online. The personally identifiable information may be collected for specific marketing programs for the company and its research, health safety, programs will not be sold or given to an outsider without the express permission of the consumer.

Certain statements contained in the preceding paragraphs are forward-looking, and actual results to differ materially May Statements not based on facts Historical involve risks and uncertainties, including but not limited to, changing market for promotional activities, especially regarding policies and programs of packaged goods manufacturers make good product, the effect of economic and competitive conditions and seasonal variations, actual promotional activities and programs with clients of the company, the rate of installation of networks of company stores, the success of new services and businesses and pace of their implementation and the ability of society to maintain favorable client relationships.

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